In which I enter the coconut drink craze fray…

I think the craze is over even as news reports blow it way up, because if I am buying it because it is on sale for 99c at Grocery Outlet (pallets full of the stuff) and I am not liking it (well I might buy it again at 50c) then it isn’t going to be so big. What I don’t understand is that the original Brazilian version supposedly is sweet/salty (like a margarita?) so why do the versions on sale here taste so bad?

Next up baobab craze?

About mkevane

Economist at Santa Clara University and Director of Friends of African Village Libraries.
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